Vol 34, No 2 (2009)

Rethinking Public Relations

Cover Page

The Oui/Non Referendum Indicator (proposed installation for Mont Royal, Montréal).
Photomontage by Matt Soar.

Table of Contents

Guest Editorial

Rethinking Public Relations PDF
Josh Greenberg, Graham Knight

Articles

A Cold Cut Crisis: Listeriosis, Maple Leaf Foods, and the Politics of Apology Abstract PDF
Josh Greenberg, Charlene Elliott
Marketing After the Election: The Potential and Limitations of Maintaining a Market Orientation in Government Abstract PDF
Jennifer S Lees-Marshment
Branding Beef: Marketing, Food Safety, and the Governance of Risk Abstract PDF
Gwendolyn Blue
“I Just Say I’m in Advertising”: A Public Relations Identity Crisis? Abstract PDF
Amy B Thurlow
Out of the Fog and into the Future: Directions of Public Relations, Theory Building, Research, and Practice Abstract PDF
Stefan Wehmeier

Research in Brief

Hypercommercialism: On the Streets, in the Movies PDF
Matt Soar
How to Do Things with Brands: Uses of National Identity PDF
Melissa M. Aronczyk

Commentary

A Schlemiel is the Elephant in the Room: The Framing of Stéphane Dion PDF
Ira Basen

Round Table

Spin Cycles Unspun PDF
Boyd Neil
Counter-spin: A Response to Boyd Neil PDF
Ira Basen

Reviews

Public Relations: Critical Debates and Contemporary Practice PDF
Roumen Dimitrov
Strategic Issues Management: Organizations and Public Policy Challenges PDF
David McKie
The Power of Persuasion: The Politics of the New Right in Ontario PDF
William K Carroll
Government Public Relations: A Reader PDF
Denise Rudnicki
Selling Sickness: How the World’s Biggest Pharmaceutical Companies are Turning Us All into Patients PDF
Kristin Swenson
The Death of Spin PDF
Bill Fox