Ethnography and Communication: Approaches to Aboriginal Media

Marian Bredin

Abstract


Abstract: This article examines anthropological conceptions of culture and difference and assesses the relevance of ethnography to cross-cultural communication research. "Postmodern ethnography" and its limitations are considered and other possible theoretical models are suggested. The article concludes with a critical reading of three ethnographic studies of aboriginal media use in North America and Australia. Résumé: Cet article examine la notion anthropologique de la culture et de la différence et il mesure l'effet des critiques de l'ethnographie récente sur les études de la communication autochtone. "L'ethnographie postmoderne'' et ses limitations sont consideré et d'autres modèles sont suggéré. L'article conclut par un examen de trois études ethnographique de les médias indigène en Amérique du Nord et en Australie.

Keywords


Postmodern ethnography; Cross-cultural communication research

Full Text: HTML


DOI: https://doi.org/10.22230/cjc.1993v18n3a757

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